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Why can't I write about myself?
I've not been writing much recently, other than my creative writing class on Fridays, due to spending a lot of my time on revamping my business website ahead of relaunching it later this month.
Oddly, I have been finding it very difficult to write short passages to go on the site. Odd because I want to write brief bits to describe what I do and, despite thirty years plus doing it, it is ridiculously difficult to get it just right.
At the moment some of the pages have some words on and others have that age old design favourite "placeholder text" to fill the blank bits. I do like placeholder text. Very reminiscent of my Latin lessons at school. Not that I understood much of that if I recall.
But, text issues aside, the site is looking very nice.
G
Comments
As for actually writing about my experience, no way can I do that. Anything too close and it's just too hard.
I mean, I know what I do (work wise) and it is my business but getting the info across succinctly and with all the correct, positive wording without sounding too egotistical is a 'mare.
Plus, writing even short pieces about printing, graphic design and the like isn't all that sexy really.
AND DON"T GET ME STARTED ON TAKING/ADDING THE PICTURES!***
No client has ever asked for my autograph. Only suppliers, on cheques.
Seriously, why not interview yourself? Imagine you're being grilled by Parkinson or Paxton. Edit that down and Bob's your uncle.
It may not sit right with site though. What do you think? (please excuse the temporary www address while site is worked on)
http://8eb24cf3.websitebuildersites.co.uk/home
'Kramer's belief that good quality is paramount is evident in the calibre of products and the expertise of the designers involved throughout the process. The X, for example, outperforms similar products in the UK, and this is because of the Y manufacturing technique. Kramer's business acumen is a result of his extensive training at Z...'
I know that's not a replica of your business, but you get the drift.
It is a very nice website.
By an amazing six degrees of separation, I used to live (as a child) in Woodhouse Lane, Brighouse. My father was assistant editor of the Brighouse Echo.
(I have no idea where the other 'five degrees' are, but you get my drift.)
I'd get you to do signage for me, especially as you know how to use apostrophes - unlike the place I drove past at the weekend advertising 'Tattoo's'.
I hate having to write personal statements or things like that when I'm applying for jobs. No wonder I don't have any luck LOL
Did you launch in 2005 or 2015? It's one in Home and Our Services, and another in About.
A quick look through has brought up a few other quibbles you could look at:
'Always wondered what happens on the other side of your campaign.' - it's a question, so needs a question mark.
'banners are perfect for short term use and can last for years' - I know what you mean, but it seems like a contradiction
Under Printing, you've got a space before 'well' (unless it's my eyesight).
Under Graphics: 'on your windows' but 'for your walls' - reads a little oddly.
'At the same time as launching the business, Gavin spent his spare time' - it's a tad clunky; try something like this:
Gavin Dimmock set up Kramers after twenty one years working in the sign, vehicle graphics and exhibition industry. At the same time as launching the business, he studied for a degree in graphic design, a vital addition to the skills gained through hands-on experience and training.
Maggie The Mini Schnauzer - Maggie the Mini Schnauzer. ditto for Elphie.
Will you change Sarah's picture?
As to why it's hard to write about yourself, that's because you're not standing in the other person's shoes. What do they want to read about you and your business? Why should they choose you, and not Signs and Co-Signs up the road?
Hope this helps.
Lorraine
I have attended to the points you have raised and will continue to work on it.
(Although yet to swap pic of the mutt for one of the missus.)
All suggestions thus far have been hugely appreciated.
Ta all.
*continues polishing*
All images have been taken by me - this sort of goes hand in hand with a message thread from another member regarding image use on sites. Not writerly stuff but what the heck.
If anyone is interested, it is http://www.kramersdesigns.co.uk/
Now that the site is finished and, with my wife on a cruse at the end of March, I aim to have more time to spend on my penning my novel, "The Kerning".